Workshop
Branded Interactions: Designing Digital Brand Experiences
Tuesday, April 28
13:30 – 16:30
Marco Spies
Managing Partner, think moto
Branded Interactions: Designing digital brand experiences is a workshop for designers who work at the intersection of brand and interactive design. Following a 5-step design process from discovery to distribution, it presents tools and methods for developing interaction design solutions that are on strategy with business and brand objectives while keeping it human-centered.