← Intersection'15 Conference Berlin, April 28-30, 2015

Benjamin Falke Milan Guenther Dennis Middeke

Master Class

Enterprise Design in practice

Thursday, April 30
13:15 – 14:45
Room 2

Benjamin Falke
Partner, eda.c

Milan Guenther
Partner, eda.c / Author of INTERSECTION

Dennis Middeke
Partner, eda.c


The Enterprise Design Framework is a practitioner's map of key aspects and concerns relevant to strategic design projects in complex enterprises. This workshop features a practical example of applying this framework to map, understand and transform an enterprise. Starting from people-centric aspects and practices such as Service and Interaction Design, the three co-founders of eda.c will show how to align the various moving parts into a design that delivers.